As you may have noticed our Super Bowl ad only appeared during the scheduled first quarter spot. It was scheduled to run also in the second ad position during the final two minute warning. Our ad never ran a second time. Instead, in its place, we saw an advertisement promoting, of all things, "The Simpsons."

The NFL persuaded FOX to pull our ad.
We immediately contacted Fox to find out what happened. Here's what we were told: After our first ad was aired, the NFL became upset and they, together with Fox, decided to pull the ad from running a second time. Because we purchased two spots, we were also entitled to a "Brought to you by GoDaddy.com" 5 second marquis spot. They also chose to pull the marquis spot.

Our ad is doing well in opinion polls.
So far in the opinion polls, our ad seems to be doing well. In fact, in checking the poll results on the Fox site, it is tied for first position, and on the AOL site, it is in number five position. Not bad for an ad that could only be aired once. Tivo reported that it was the third most replayed commercial. On the USA Ad meter contest it finished 28th, which put it exactly in the middle of the pack.

Stay tuned for more news as it develops.
I'm sure you'll be hearing more about this over the next few days. I believe that it's the first time ever a decision was made to pull an ad after it had already been run once during the same broadcast.

Here's the link to see our Super Bowl ad, and the 2 minute complete censorship hearing.
If you haven't seen our Super Bowl ad, or want to see it again, here's a link that will take you to it. Just click on the link, or copy and paste it into your browser.

www.godaddy.tv/bobsblog/avplayerpopup.aspx?mediaIds=sb05ext,sb05.

Finally, who is The Go Daddy Girl?
The part of The Go Daddy Girl is played by a professional actress by the name of Candice Michelle.

Today, Candice appeared on Good Day Live in Los Angeles. During the show, one of the hosts mentioned that our site crashed, when she went to download the 2 minute video of the full censorship hearing. I want you to know that this simply isn't true. Our site has not crashed or had any service problems throughout the entire post Super Bowl time period, in spite of unprecedented traffic. This certainly warrants a big tip of the hat to our network and website teams and our systems programming staff.

Tomorrow Candice is scheduled to appear on The Howard Stern show at 8:30 am est. I will also be on the show via telephone.

While I don't have the exact times at this moment, I understand that you will be able to see Candice this week on ESPN Zone and Inside Edition. I'll post more information on this as it becomes available.